Game portal is a distribution channel for games that serves as a one-stop shop for all game-related purchases.
What we have designed, however, is a unique web platform that helps publishers shift from in-game purchases to web-based transactions, effectively increasing their bottom line revenue by up to 23%. How does this work?
The standard commission fee for in-game purchases is 30%. To secure lost revenue, publishers are forced to raise prices on in-game items, which in turn deters price-sensitive end-users. The lower the player base, the lower the company’s profit.
Company budget
$10.00
Paying Commision
-30%
Profit
$7.00
Company budget
$10.00
Paying Commision
-7%
Profit
$9.30
On the other hand, the commission fee for purchases made via the web is as low as 7%. This stark difference of 23% allows publishers to keep their item prices low and subsequently enjoy a larger player base keen on micro transactions. Web purchases also open the window for more tools to monetize games, such as tournaments and special events, web-specific coins, free rewards, etc.
On the other hand, the commission fee for purchases made via the web is as low as 7%. This stark difference of 23% allows publishers to keep their item prices low and subsequently enjoy a larger player base keen on micro transactions. Web purchases also open the window for more tools to monetize games, such as tournaments and special events, web-specific coins, free rewards, etc.
Company budget
$10.00
Paying Commision
-7%
Profit
$9.30
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